Successful business people come from all backgrounds, some have a university education, and some don’t. That doesn’t mean that learning isn’t important however. A recent report by Inc.com looked at eight classes that entrepreneurs need to become a success. Here, Justin Cobb reviews this report, and looks at the importance of learning and education in the world of business.
“One of the great things about being an entrepreneur is that nobody will ever ask you to sit a test, or to see your qualifications”, said business leader Justin Cobb. “That doesn’t mean that learning isn’t vitally important however. There are so many skills that are important for entrepreneurs to possess, and so taking classes that focus on these areas can bring real benefits to you and your clients. An entrepreneur should always be following a personal path of continuous improvement.”
The report looks at 8 key areas, and how new or potential entrepreneurs can improve their skills in them. The first is finance and accounting. Without having a grasp on the numbers involved in a business, and being able to analyse figures, then it’s impossible to be a success. The second is marketing. Competition is fierce in the business world, and a clever marketing campaign can spell the difference between success and failure. With marketing methods constantly evolving, entrepreneurs can benefit from ongoing marketing training or by having a marketing mentor.
Other important skills looked at in the article are public speaking, writing, economics and management, as well as history. Studying history, according to the article, can help you learn from great leaders of the past, as well as avoid their mistakes. The article shows how multi-skilled an entrepreneur must be, whether or not they have formal educational qualifications.
“An entrepreneur who possesses these skills, can enjoy a wealth of benefits that come from having a successful business”, said Justin Cobb. “Entrepreneurs can take control of their own life and future, rather than putting all their hard work into helping somebody else. If one knowledge area is lacking, marketing or accounting skills for example, then taking classes can help. It could be more effective, however, to outsource these operations to experts in the field.”
Justin Cobb has a wide experience of helping entrepreneurs with their marketing needs, from customer acquisition to brand awareness. He has acted as a mentor to successful businesses across the United Kingdom, and is always ready to offer his expert advice.