Making money is the main goal of most businesses. Sure, there are other goals. Many entrepreneurs want to change the world, or solve a big problem. But it would be naive to think that the main driving force isn’t usually making a profit. After all there are usually investors to keep happy, and people...

2020 was a tough year for business, no matter what market you are in. It was rough on the corporate world and entrepreneurs alike. What lessons can we learn from the pandemic as we look to the future? The best thing we can do is look to the leaders who either weathered the crisis or […]

If you want to be a good leader, you’ll need to be able to influence those around you. To lead, you need to guide the direction of situations. This almost always requires guiding the direction of people. To many people, influence is a word with negative connotations. It brings to mind images of Machiavellian...

Employees and collaborators are the backbone of any good business. Nothing can be more damaging to a business than losing key talent. Especially when this becomes part of a pattern that repeats. Some businesses with a lot of potential have failed because they could not retain their key people. The recruitment...

As entrepreneurs, one of the most important things we can do is to discover what we want in life. Many people drift through life just going with the flow. But the successful tend to have goals or a mission that drives their actions. This can be a difficult proposition though. Sometimes it’s hard...

Improving our conversation skills is something we can all do to become better leaders. Emotionally intelligent leaders are also the most successful. For many people, this is an active choice. It’s something they have trained and developed, not a natural trait. You can do this too if you take the time...

Successful entrepreneurs need to be able to make decisions. This is one of the core elements of entrepreneurship. But only being decisive isn’t enough. Plenty of people have driven companies into the ground by making bad decisions. It’s important to make your decisions smart and make sure...

As entrepreneurs, we value communication. We hear a lot about communicating ideas well, and how to be more confident. But some commonly used terms can actually be getting in the way of your communication. Words that are overused often take on meanings that are not intended. They may even make you seem...

If you’re a business owner you probably work really hard to train and develop your employees. Current figures suggest that over 50% of employees at most companies are disengaged and only do the necessary work to skate by. This is a particularly troublesome figure for small companies. If you only...

Communication is one of the most vital elements of leadership. It could be the one thing that tips the scales in your favor with people. It doesn’t matter how confident and competent you appear. If you are giving out a negative message when you speak, you’ll lose people. At Justin Cobb Leadership...

As leaders, we want to make sure that we are presenting the best version of ourselves that we can. But it can be difficult to recognize toxic behaviors in ourselves. Even when told about them, it’s very human to get defensive or justify them. Developing good traits is only half the battle when...