Honest Marketing is the Future
Is Your Marketing Mix Future-Proof?
Making the Most of One-to-One Meetings
The Difference Between a Leader and a Manager
Keep Your People in Tough Times
Business Lessons From Covid-19
Selfless Leadership Skills for Success
The Habits of Effective Entrepreneurs
Finding the Right Career Mentor
Introverts vs Extroverts in Business
The Difference Between Empathy and Sympathy in Business
The Bad Habits That Will Stop You Being Successful
For a long time, the goal of a marketer or advertiser has been to sell a product, whatever the cost. Often this has meant sacrificing a little honesty along the way, in order to paint a positive picture. How many times have you seen an advertisement where the product claims to be the best in […]
We live in changing times, and we are starting to see many well-established businesses losing their market share. At Justin Cobb Leadership Academy we always look to the future. We want to make sure our businesses are future-proof. This doesn’t only mean adaptation. It means prediction and preparation....
One-to-one meetings with your employees are arguably one of the most important times in your week. But many managers don’t take this time seriously, or make the most of it. Could you be wasting some of the most impactful and useful time of your whole week? We examined this at Justin Cobb Leadership...
As a leader, we are often required to make decisions as part of our daily lives. Not every decision is important or difficult, but learning to make them efficiently is important. Even the small decisions can add up to a negative outcome if badly managed. Do you have a decision-making process? Or do you act […]
Self-sabotage means holding on to behaviors or beliefs that hold us back from being our best selves. It’s not as uncommon as you might think. In fact, everyone engages in it to some extent. But successful people do so less often, and they know how to be aware of it and deal with it when […]
The most successful people in business are usually those who are most adapted to change. Those who shy away from change or fear it can have trouble making progress. It’s natural to fear change. As humans, we naturally seek comfort and stability. Change threatens that. But learning to accept, integrate,...
Many people worry that they will become replaceable one day. It’s one of the most common worries people have about their careers. It isn’t nice to imagine that some person or technology might come along and take your job. But it might surprise you to learn that for the most successful among...
We often hear the word leader and manager used to mean the same thing. But are they the same? If you are good at managing people does that make you a good leader? At Justin Cobb Leadership Academy, we have some thoughts on that. There is an easy way to define the difference between a […]
We’re in a tough time for employee retention at the moment. Business are struggling to keep their people. The current global pandemic forcing people to re-evaluate the way they work and live. People are starting to think about work-life balance and flexibility. Many people have decided they no longer...
The Covid-19 Pandemic began in late 2019. At that time, few would have predicted that we would still be dealing with it approaching two years later. During that time we have learned how adaptable and resilient we can be as entrepreneurs. We have changed how we do business, for good in some ways. We have...
When many people think of leadership they think of themselves in a position of power. A person who many respect and admire. They imagine themselves listened to, valued, catered to. But the most successful leaders are generally not focusing on themselves at all. These are selfless leaders who focus on the wellbeing...
As entrepreneurs, we talk a lot about developing our own potential. We want to be great speakers, leaders, managers, and even great people. But one thing we should talk about more is how to pay that forward and help others. When thinking about being a leader, also think about how you can make great leaders...
