A Conversation with Justin Cobb
Justin Cobb firmly believes that our greatest asset is our talented team.
Justin Cobb understands that a clients' success is a true measure of his accomplishments.
The Concept of Spotlighting Leaders
Business Coaching and How It Has Evolved Over the Years
Latest Trends in the Recruitment Industry
The Problems Your Buyers Are Facing
A List of “Musts” for a Career in Your Field
Much-Needed Tips to Handle Burnout
Key to Success: Make a List of the Best Tools for Your Industry
Here Are the Best Tips for Advancing in Your Career
Business Trends to Look Out For in 2023
Justin Cobb Hosts a Miami Marketing Event and Awards Gala
International Wealth Mentality Month
Justin Cobb on Business Trends to Look Out For in 2023
Justin Cobb Hosts Campaign and Organizational Summits with an Awards Gala in Late January
International Wealth Mentality Month as Explained by Justin Cobb
Justin Cobb Looks at the Importance of Setting Goals for the Year
As part of his role as an organizational leader and entrepreneur, Justin Cobb is instrumental in organizing many events. These range from recognition events, to educational and knowledge-based events, and also corporate R&R events. At the end of April, he is helping to organize a ‘Top Gun’ event for his organization. The event will be a networking event, with several educational speakers. We sat down with Justin and asked him for some tips when it comes to making these events a success.
One of the most important things when putting together an event is to have a vision for the overall direction of the event. Too many people start out organizing these events simply because they like the idea. Maybe they have a vague notion that they want to have a couple of workshops and some speakers. But there’s no driving force or impetus to the event. Attendees will feel this, and the event will come across as unplanned and incoherent.
Sit down and ask yourself what your goal is with this event. Is it recognition? Education? Incentive? Networking? Once you know this, make every decision about the event with this goal in mind.
Another important thing is to allow time for networking and general social interaction. Although the temptation is to shove as much value into the programme as possible, the reality is that human beings are social animals. If your programme starts with a speaker at 7 am, and the speeches are still going 5 hours later with no break, your attendees will be losing their focus, and likely not benefiting from the information.
Make sure to schedule regular breaks, and provide areas where attendees can network, and refresh themselves, ready to take in more information.
Justin Cobb’s Top Gun conference is scheduled for the 26th of April in Atlanta. After the day of speeches and networking, Justin will be taking all 150 specially invited employees to a baseball game to close out the day.